Kennet Square Pennsylvania is the Muschroom Capital of the world! The annual ferstival is an opportunity for this wonderful commmunity to engage with fans from outside of PA. For this theoretical rebrand, Lauren was inspired by the festival’s goals, history, and current branding as well as general mushroom farming practices. 

SKILLS
✷ develope a brand voice 
✷ logo design
✷ multi-media merchandise design